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Art Week 2024
Amplifying Art, Culture, and Community

Art Week 2024 presented a unique opportunity for Lipstickroyalty Agency to showcase its expertise in executing high-impact events and brand activations. Partnering with iconic brands like Uncle Nearest, Playboy, Crossfire Hurricane Rum, Soul Era Records, and more, we played a pivotal role in delivering memorable experiences that highlighted art, culture, and community.

The Challenge
The challenge was to create seamless activations and programming across multiple events that celebrated storytelling, inclusivity, and brand identity. Each event required meticulous planning, execution, and innovative branding to ensure impactful results and unforgettable guest experiences.

Our Role
Lipstickroyalty Agency served our clients by providing comprehensive support in the following areas:

  • Staffing & Onsite Event Support- We assembled and managed teams of professionals to ensure flawless event execution.

  • Content Creation-Capturing the essence of each event, we developed content that resonated across digital and social media platforms.

  • Activation Setup-From designing impactful activations to ensuring brand alignment, we set the stage for immersive experiences.

  • Menu Curation & Tasting Experiences-Collaborating with brands, we curated unique tasting menus that elevated the guest experience and told the story of brands like Uncle Nearest.

Key Events &
Activations

MOCA Nomi x Uncle Nearest

  • Kickstarting Art Week, this elegant reception celebrated art and heritage, engaging high-profile attendees with curated cocktails and a captivating ambiance.

  • Greenspace Miami x Sugarcane Magazine x Uncle Nearest

    A collaboration that brought the works of Nigerian-Canadian artist Kosi to life, paired with Uncle Nearest whiskey tastings and live entertainment.

  • Culture Haus x Uncle Nearest

    A dynamic activation focused on community engagement, blending art with storytelling and premium cocktails.

  • Sanctuary by Ruby Owl x Uncle Nearest

    A restorative brunch experience honoring Black women in the arts, this activation highlighted the importance of creating intentional spaces for celebration and connection.

  • Playboy Kick-off Event x Uncle Nearest

    An iconic collaboration between two trailblazing brands that celebrated art, culture, and sophistication.

  • Playboy x Crossfire Hurricane Rum

    A groundbreaking activation that showcased the synergy of heritage brands through innovative tastings and storytelling.

  • Soulera Records x Lipstickroyalty Presents HUES: The Art of Expression

    This immersive event fused visual and musical artistry, demonstrating the transformative power of collaboration.

  • LOUD Week Miami x City of Miami Gardens x Uncle Nearest

    A vibrant cultural celebration featuring Uncle Nearest whiskey, showcasing the spirit of community and excellence.

 

Results & Impact
Art Week 2024 underscored Lipstickroyalty Agency’s ability to deliver dynamic and impactful programming. Our involvement amplified brand visibility, fostered meaningful connections, and left a lasting impression on attendees. By strategically aligning storytelling, brand identity, and immersive experiences, we ensured that each activation exceeded client expectations and achieved their goals.

Conclusion
Art Week 2024 was a resounding success, exemplifying the power of thoughtful event curation and partnership-driven activations. As a full-service agency, Lipstickroyalty continues to redefine the boundaries of creative collaboration and experiential marketing.

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